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As many of you already know, I’m a active duty infantryman in the United States Army and I will be until the last week of March. In just under 2 months, I’m heading into online work full-time.
With that in mind, I’ve been reworking my strategies here at Site Sketch 101 in an effort to maximize traffic, profits and impact.
The Power of Intense Genuine Engagement
At the onset of the new year, I began engaging on Twitter in ways unlike I have ever done before. I began to visualize Twitter as a lounge filled with people and my task has been to shake hands and engage with as many of those folks as possible.
Some try to tell me that 140 characters isn’t enough to makes friends and to effectively connect with another human beings. I don’t let that short-sighted opinion stand in my way.
I’ve been working to meet as many folks as possible in person who I’ve met on social media or as a result of this blog. I’ve met folks for breakfast, I’ve run a half-marathon with a Twitter friend, and I’m working hard to make many new engagements throughout the year…especially once I’m free of the tight grip of Uncle Sam.
The Power of Consistent, High-Quality Linkbait
You’ve heard the adage Content is King and the more I work online, the more I find it to be true.
Seth Godin doesn’t allow comments, and he doesn’t engage on social media, but his writing is amazing. As a result of that simple fact, his articles receive hundreds of retweets and are frequently linked to and quoted across the web.
With that in mind, I’ve been throwing everything I know into producing powerful, linkable content every Monday. It’s part of a series that I’ve been calling The Power 15 since most of the articles have been lists of 15.
- 30 Fastest Ways to Build Blog Traffic in 2011
- The 15 Most Important SEO Factors in 2011
- 15 Tips to Awesome, Eye-Jerking Post Titles
- 15 Irrefutable Qualities of Successful Blogs
- The 15 Best SEO Tips for WordPress in 2011
- The 15 Best WordPress Plugins to Use in 2011
These articles have been receiving extra comments, tweets, stumbles and links. They’ve also been ranking incredibly fast on Google. In short, they’ve been driving powerful traffic to Site Sketch 101.
The Power of In-Content Affiliate Links
I generally make almost all of my online income from coaching, site development and other forms of active, work-for-pay income. The month of January was the first month that I decided to try to produce a passive income on the site here.
I did this by intermingling some affiliate links into a couple of my Power 15 posts.
In February, I hope to build on January’s success.